2021-08-27 - Kauno rajonas, Kumpių k.

Startup Award: ALSO supports young technology companies

The winners will gain access to the ALSO ecosystem in order to drive the marketing of their products. With over 110,000 resellers and in a total of 90 countries worldwide, this offers an excellent opportunity to check the scalability of their setup. ALSO can support the winners with IT or manpower to the equivalent of up to 20,000 euros, if additional effort is needed to launch or improve marketability. The young companies also benefit from active marketing by experienced sales teams. In addition, they will receive continuous support from in-house as well as external experts ranging from the ALSO CEO to ICT industry experts and buyers.

To apply for the Startup Award, companies must submit a business case presentation in which they showcase their business model and explain the potential and innovative power of their idea for the IT industry. A jury of experts will select the most promising applicants, who will then be invited to a live presentation, which will take place virtually in mid-September. The final winners will be announced at the end of September.

Gustavo Möller-Hergt, CEO of ALSO Holding AG (SIX: ALSN) emphasizes: “With the award, we are on the one hand creating an important springboard for young technology companies, as experience with the winners of previous competition rounds shows. In addition to a large network, we offer them a platform for direct cooperation and sales opportunities with ALSO vendor partners and ICT resellers. On the other hand, ALSO partners can gain a competitive advantage by marketing new innovative solutions. The award creates a win-win situation for everyone involved.”

Interested companies should send their application for the ALSO Start-Up Award directly to info@also.com using the #startupaward.

ALSO Holding AG (ALSN.SW) (Emmen/Switzerland) is one of the leading technology providers for the ICT industry, currently active in 24 countries in Europe and in a total of 90 countries worldwide via PaaS partners. The ALSO ecosystem comprises a total potential of around 110 000 resellers, to whom we offer hardware, software and IT services from more than 700 vendors in over 1340 product categories. In the spirit of the circular economy, the company provides all services from provision to refurbishment from a single source. The business activities cover Supply, Solutions and Service. Supply contains the transactional range of hardware and software. Solutions division supports customers in the development of customized IT solutions. Subscription-based cloud offerings as well as platforms for cybersecurity, virtualization and AI are the focus of the Service area. The main shareholder is the Droege Group, Düsseldorf, Germany. For more information, visit: https://also.com .

About Droege Group

Droege Group (founded in 1988) is an independent advisory and investment company under full family ownership. The company acts as a specialist for tailor-made transformation programs aiming to enhance corporate value. Droege Group combines its corporate family-run structure and capital strength into a familyequity business model. The group invests its own equity in “special opportunities” with a focus on mediumsized companies and spin-offs as well as strategically in buy & build transactions. With the guiding principle “execution - following the rules of art”, the group is a pioneer in execution-oriented corporate development. Droege Group follows a focused investment strategy based on long-term oriented megatrends. Enthusiasm for quality, innovation and speed determines the company’s actions. In recent years Droege Group has successfully positioned itself in domestic and international markets and operates in 30 countries. For more information, visit: https://droege-group.com .